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Hundreds of Families Celebrate Sociedad Latina’s Annual Latino Heritage Month Kickoff





BOSTON – Thursday, September 21, 2017 – Sociedad Latina today hosted its annual Latino Heritage Month kickoff event, ¡Viva Nuestra Cultura!, featuring live music, civic engagement opportunities, art-making activities, and a youth talent show in the Mission Hill neighborhood of Boston.

Hundreds of local families, community leaders, local businesses and elected officials attended the event, located at One Brigham Circle, which also served to highlight the organization’s commitment to support Boston’s Latino community.

“We ​love​ celebrat​ing​ Latino Heritage Month in our ​​Mission Hill​ ​neighborhood​ and with Latino families from across Boston​ every year. ​I​n times like this, it is important for us to come together and share all of ​the amazing contributions​ that​ Latinos make to our​ city, state and ​country,” expressed Alexandra Oliver-Dávila, Executive Director ​of​ Sociedad Latina. “Events like ¡Viva Nuestra Cultura! give people the opportunity to learn more about Latino culture and our resiliency and determination in the face of obstacles.”

Sociedad Latina awarded the 2017 Nuestra Voz award to the Lawyers’ Committee for Civil Rights and Economic Justice, recognizing their work to safeguard the civil, social, and economic liberties of residents in Greater Boston and throughout Massachusetts. In recent months, the Lawyers’ Committee has advocated for fairer school discipline policies and against xenophobic changes in immigration policy. Executive Director Iván Espinoza-Madrigal represented the organization at the event.

“It’s a​ great​ honor for me to ​accept the ​​Nuestra Voz ​A​ward ​on behalf of the Lawyers' Committee for Civil Rights and Economic Justice. ​As Latinos​ in Boston, we have a lot to celebrate ​and also a lot of work to do​,” stated Espinoza-Madrigal. “I want to re​iterate our shared commitment to protect​ing​ Latino rights ​together, because this is how we are the most powerful.”

Over the last year, Sociedad Latina has expanded the immigration-related supports they offer, including community outreach and education, “Know Your Rights” workshops and referrals to trusted legal service providers. Later this fall, they will release a neighborhood emergency response plan to support their youth and families in the event of a raid by U.S. Immigration and Customs Enforcement (ICE).

¡Viva Nuestra Cultura! is Sociedad Latina’s hallmark annual event that gathers youth, families, partners and community members to celebrate Latino culture and spreads the word about Sociedad Latina’s innovative college and career readiness, community organizing, health and arts programs.

Partners at this year’s celebration include: ABCD, Bank of America, Berklee College of Music, Beth Israel Deaconess Medical Center, Harvard T.H. Chan School of Public Health, Massachusetts College of Art and Design, Mission Hill/Fenway Neighborhood Trust, and the Museum of Fine Arts, among others.

Latino Heritage Month is celebrated from September 15th to October 15th in the United States to recognize the contributions of Latinos and honor their diverse heritages and cultures. To mark this important time of year, Sociedad Latina hosts a month-long series of events in and around our Mission Hill/Roxbury neighborhood.

About Sociedad Latina: Sociedad Latina is a citywide organization that focuses on supporting the unmet needs of youth and families from Boston’s Latino communities. Since 1968, Sociedad has worked in partnership with youth and families to create the next generation of Latino leaders who are confident, competent, self-sustaining and proud of their cultural heritage.